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HANG ON

ESKIMO BLONE LAUNCH CHARITY SINGLE WITH ABERDEEN FOOTBALL CLUB


"It's a strange world we're living in..."

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Lockdown, Social Distancing and Flattening the Curve:
Aberdeen band, Eskimo Blonde, has composed and recorded an up-lifting rock song that tells the
story of a city in lock-down and how people need to reach out, offer support, stay home and stay
safe in order to make it through this period.
The indie rock band, who have supported acts like Ocean Colour Scene and Girls Aloud, have
dedicated the song to Aberdeen Football Club and its Community Trust and are donating all monies
generated by downloads to their on-going work in supporting the community through lock-down.
Frontman of the four-piece band, which has enjoyed national and international success, Mike
Loszak, penned the song after speaking to a stranger in a shop about the strange days everyone is
living through.
He was inspired by the work the Club and the Community Trust are carrying out in the community
and wanted to bolster the Trust’s fund-raising efforts through the proceeds of the song.
AFC have worked with Mike and local company, Imajica, to create a video for the track which
illustrates all the elements of the Club and the Trust’s work in the community. They hope that this
will encourage downloads of the track so that it becomes an anthem among fans and the wider
community in the battle against COVID-19.
Liz Bowie, chief executive of Aberdeen Football Club Community Trust (AFCCT), said: “This is a
fantastic gesture by a band whose roots are firmly planted in Aberdeen. Mike’s lyrics are particularly
pertinent to our campaign. He sings ‘When you’re down on your luck and you’re all out of trust well I
got you. Pick up the phone, you’re never alone, I got you.’ This resonates with our efforts to check-in
on our fans through phone calls and to help those in need through the deliveries of food and
essentials.
“We’ve said throughout the #StillStandingFree campaign that we want to bring a smile to people’s
faces during what is a really tough time for us all but, particularly those in poverty and living alone.
The catchy chorus is bound to bring some joy and have everyone humming along.”

#StillStandingFree Help support the fight against COVID-19

In response to the growing spread of coronavirus, Aberdeen Football Club and Aberdeen FC Community Trust have marshalled their forces to support fans and the wider community in the North-East.

Our approach is two–pronged: making contact with fans during this time of social isolation with a target to telephone 12,000 people in the next 2 months and also providing a food delivery service to some of our most vulnerable young people and their families across the region.

With football, training and coaching suspended, we have focussed the staff of AFC Community Trust and the football club on providing support to the community. Our staff are now working tirelessly to support the community in any way we can.

We have a team of staff who are making calls to people across Aberdeen City and Aberdeenshire. In addition, the Chairman Dave Cormack, the Manager Derek McInnes, first team players and former players have rallied to the cause and have provided fabulous support for this initiative bringing much joy and laughter to the fans. The aim is to bring that human connection at a time when people are socially isolated. As well as providing direct support to those on the phone calls, this contact is having a wider impact. Families who live in other parts of the country or indeed the world have shared how grateful they are for reaching out to their loved ones in the city and shire who have no one else during this time.

We have partnered with Community Food Initiatives North East (CFINE) to make deliveries of food to areas where we already work to reduce food poverty, supporting children during the school closures. We are supporting on average 200 people a day in areas from Mastrick to MacDuff, helping some of the most vulnerable children and their families.

Our #StillStandingFree campaign has been running since Friday 20th March and since then has made a massive impact on those who need it most.

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